Friday, September 4, 2009

How To Use Twitter, LinkedIn, Facebook and Social Media To Help You Find A Job

Almost a year ago I joined Twitter.com with one question in mind – Can Twitter help our Kaplan University students find a job?

As I learned more about Twitter.com, the next question became – Are lawyers and legal professionals on Twitter?

As time wore on, the next question became – Are hiring managers on Twitter? What about LinkedIn?

After almost a year of being on Twitter.com (and reading MANY books on the topic) and exploring other “Social Media” sites such as LinkedIn and Facebook, I can happily answer YES to all 3 questions.

When I First Started Using Twitter…..
With unemployment approaching staggering highs, I wanted to find a way to share job search tips that people could use quickly and easily and find legal professionals and hiring managers for our Kaplan University students. For a short time, I felt as if I were "Tweeting" in the dark (posts to Twitter.com are called "Tweets"), looking for lawyers that shared an interest in social media sites for the purpose of networking and sharing their insights into the legal field seemed daunting. How do I find them? How does this Twitter thing work? How can we converse with only 140 characters (the key to sharing ideas using Twitter)? But, I kept going in dogged determination always asking "Do Lawyers Tweet?"

Determination Pays Off With Twitter….
My determination paid off! Lawyers, legal professionals, and hiring managers DO “Tweet” and they are networking, talking, and sharing. These "tweets" are vibrant, informative, and interesting as people share insight into their worlds (and available jobs). To make your profile stand out
-Make Sure You Project a Professional Image
-Post Relevant Information Related To Your Field To Establish Your Reputation
You can also locate people with like interests on Twitter by using the “search” feature, hashtags feature (the “#” symbol), and looking at other people’s profiles to see which people they are “following”.

LinkedIn….
After experiencing success with Twitter, I decided to try to locate job opportunities and network on LinkedIn by conducting a “LinkedIn Experiment” over several months. The key “take-aways” include:
-Join Groups
-Utilize the Job Boards
-Create a Marketable Profile/Brand Yourself
-Utilize the Recommendation Feature

For More Details On Using Twitter, LinkedIn, Facebook and Social Media:
What to learn how to use social media? Want to learn more about how to find a job using Twitter, LinkedIn, Facebook and Social Media?
CLICK HERE or copy and paste this link – http://khe.acrobat.com/p11992736/ in your web browser. It will open a live webinar presentation that I conducted with our Kaplan University students that provides step by step instructions on how to use these sites and tie everything together with an action plan at the end of the presentation.

Note: I am also happy to announce that this article has also been published in Kaplan University's newsletter for our students.

1 comment:

the medical sales recruiter said...

LinkedIn is a great social media site to be on if you're a job seeker. I have a few suggestions to offer for your profile on LinkedIn that will help: http://www.phcconsulting.com/WordPress/2009/06/01/linkedin-tip-shine-up-your-profile/